Saturday 22 March 2014

Downline Building – Necessary Skill or Marketing Smoke

So, you have your mind set on being an Internet marketing professional and dream of making big money on the Internet. If you look around Internet marketing forums one might soon get the idea that building down lines was a necessary evil in order to be a big success in the realm on online marketing.

Well here is some food for your brain that might just dispel that thought for you. How about this does Google need a downline to be successful? How about YouTube or MySpace? Granted they both need pools of eager user, there is no doubt that in the realm of sites like MySpace and Squidoo having networks of friends is helpful from a marketing perspective, but is it necessary to build a downline.

What is less clear is the skill of building a downline necessary to become a successful online marketer. The term online marketer used here because so many have the preconceived notion that in Internet marketing downline building is a must. It is safe to say that if you have been on any Guru's list for anytime they have most certainly passed one program or another by you that required becoming a member of one of their downlines.

In this scenario who is most often the one benefiting by this proposed alliance with you the would be online marketer or the list owning guru. We will not try to argue the point that many have made a good living off of downline building and that there is a certain merit to downline structured enterprises, but for whom? Generally the one that benefits most from these programs are the list owner or program owner not the would be online marketer that is on average going to build a downline of no more than a handful of sign ups.

Before you can answer the question is downline building a necessary marketing skill you need to answer the question what kind of online business are you after in the first place. This question should be answered before you go any further into a possible career as an online business owner. The second question and even more important is what type of person are you?

Yes, the most important question in knowing whether downline building is necessary is who are you. Without answering this question, you will not know which type of business model is best suited to your personality. Without this information you are destine to spend months maybe even years bouncing around from program to program from system to system trying to find your path in the Internet marketing jungle.

Getting to know one's self sounds easy at first but many of us have a hard time separating out the person we would like to think of ourselves as and the true underlying you. If being a cheerleader, a team player, a personal training coach, a hand holder, someone who is constantly answering the same seemingly ridiculous questions repeatedly than any online marketing career that involves downline building is for you.

If taking charge, being responsible for your own actions, and decisions sounds more like the true you, and the above make you want to scream then you are probably better suited to an online marketing career designed around being a lone wolf a person in charge of there own destiny and responsible for no one but themselves. If this is the case, we are here to tell you downline building is not a prerequisite to being a successful online marketer or even may we dare Internet marketer.

There are many ways to make a very comfortable living on the Internet that requires absolutely no downline building skill at all. Most websites owners have very little need for the skill of downline building what they do need is the ability to grow successful list of customers, build traffic to a website, and maybe even the opposite side of downline building growing a list of their own affiliates. This last one not being a prerequisite to a successful website either.

So, in the end if you are finding building huge downlines a problem, you just do not seem to have your heart in it maybe you do not need to. Maybe what you need is a web business that does not require the needed skills of downline building. Maybe you need the type of online business that actually dominates the Internet, maybe what you need is your own website business. Only you can answer the question of what is right for you. 

Saturday 15 March 2014

Ideas Plus Action Equals Success

Ideas are wonderful. They inspire you to do things, and they are the kernels of huge opportunities that will bring you the greatest results in life you could ever imagine. But ideas do not stand alone. You have to take action on those ideas to make more money and improve your level of success.

Being open-minded will bring you all the ideas you want. It's good to keep a notebook with you at all times to write down those ideas, because that is what will allow you to keep track of the brilliant moments that could mean a future multi-million dollar success.


Ideas come whether you expect them or not. They especially like to come when you're about to fall asleep or about to wake up, in what is often referred to as the "trance state".

How often have you been in that state and thought, "I can remember that idea. That one's a no-brainer. There's no way I'll forget that!"
And then you wake up, and what happened? You forgot the idea.

If you keep a notebook beside your bed, you can jot down those ideas when they come to you, and keep track of them for future reference. Then allow your subconscious to continue working on them while you sleep.


Just try to write legibly, or you'll have no idea what you wrote when you do look at your notebook.

Also keep a notebook, or preferably a voice recorder, in your car. Don't write or record while driving, of course -- but at the next red light, or when you're stuck in stop-and-go traffic, make creative use of your time by recording the ideas that come to you!


And how about on your desk? You need a place to jot down those ideas that are going to help you break out of the rat race, lose the J.O.B. and start making a real income on your own, if that's what you dream of doing. After all, they say once you find the work you love, you'll never work another day in your life again. You'll work, but it won't feel like work because you'll love it.


Now once you have these brilliant ideas jotted down or recorded, you can't stop there. Now it's time to take action, or that great idea will just go to the next person who will.


Have you ever had an idea you thought would make a million dollars, but didn't take action on it... and then someone else came out with the exact same thing and DID make a million on it? That's why you need to take action.


Figure out what resources you need to make it work. If you don't have those resources, how can you get them? If you can't get them yourself, who do you know or who can you find that will share them for a piece of the action?


Not every idea is worth acting on, of course. But you'll know by looking over your list of notes which ones are going to be the ones for you to do, then bring the process full circle by taking inspired action on your brilliant ideas, and making them pay off as they should.